Professional Profile

Experienced candidate with successful eight year track record in proposal management, marketing and or= ganization communications. Prolific busi= ness and creative writer with entrepreneurial spirit, drive and dedication. Strengths include, among others, extensive computer knowledge, ingenuity, leadership, work ethic, relationsh= ip building, flexibility, organization and the ability to consistently meet competing demands.

Professional Experience

Regi= onal Marketing Team Leader = &nb= sp; = = = &nb= sp; &= nbsp; &nbs= p; &= nbsp; &nbs= p; &= nbsp; &nbs= p; = = July 2007 - Current

McCormick Taylor, Inc., Philadelphia, PA=

§Promoted to management role responsible for supervising the daily activities of a te= am of seven Marketing Coordinators supporting 11 offices in the Mid-Atlantic region

§ = Generating monthly departmental and organization reports and maintaining four Access databases

§ = Conducting interviews and training, including development of a new training program, of four new hires to date<= o:p>

§ = Overseeing marketing department effort= s to ensure organization standards, brands, and guidelines are upheld

§P= articipating in executive-appointed committee to address organization-wide hiring, reten= tion and morale needs

§C= ontinuing to manage many of the Marketing Communications Specialist responsibilities outlined below

Marketing Communicat= ions Specialist = &nb= sp; = &nb= sp; = &nb= sp; = &= nbsp; &nbs= p; &= nbsp; &nbs= p; = &nb= sp; &nb= sp; April 2004 – July 2007

McCormick Taylor, Inc., Philadelphia, PA=

§ &nbs= p; C= opywriting and editing direct mail pieces and corporate collateral such as brochures, postcards and case studies for environmental and land use planning firm

§ &nbs= p; Meeting strict deadlines while researching, writing, and producing over 300 proposals and presentations, amplifying marketing production levels by more than 42% in three years

§ &nbs= p; W= riting and editing items for company communications, including a professionally produced quarterly newsle= tter and an online employee communications portal§ &nbs= p; L= eading efforts to overhaul the design and create new content for firm’s intr= anet and external website<= /span>

§  &nbs= p;    S= pearheading public relations initiatives, establishing relationships with key media contacts, compiling media lists, preparing press releases and collaborating with executive leadership and reporters on story leads

§  &nbs= p;    Coordinating $40,000 annual events program, including personally representing the firm at trade shows and job fairs

§  &nbs= p;    Managing annual print media and sponsorship program, including advertisements with 50 publications

§  &nbs= p;    C= onducting extensive market research for expansion of firm into other states and market sectors

§  &nbs= p;    P= articipating in executive-appointed committee to address employee hiring, retention and morale needs within the firm<= /span>

Key Learning Coach a= nd Shift Manager        =             &nb= sp;            =                   <= span style=3D'mso-spacerun:yes'>        =             &nb= sp;            =                &= nbsp;           &nbs= p;            &= nbsp;           &nbs= p;            &= nbsp;           &nbs= p;                  July 2003 - April 2004

Starbucks Coffee Company, Montgomeryville, PA<= /st1:State>

§  &nbs= p;    Supervised daily management of booming retail s= tore generating over $30,000 in weekly sales

§Enhanced new hire training, employee morale, and process efficiencies in stressful, high turnover service environment, inclu= ding devising dynamic internal communication strategies such as “white board” publications

§  &nbs= p;    Supplied excellent customer service, contributi= ng to a customer satisfaction rating of 98.5%

§Initiated several new self-designed direct marketing initiatives to increase sales of specialty items, including execu= ting in-store special events for staff and customers

Marketing and Public Relations Consultant            = ;            &n= bsp;            = ;            &n= bsp;            = ;            &n= bsp;            = ;            &n= bsp;            = ;            &n= bsp;            = ;            &n= bsp;            = ;           October 2002 - April 2004

Love Shine Agency, Inc., East Waterford, PA

§  &nbs= p;    Consulted marketing projects in an agency environment, including drafting a formal marketing plan
§Wrote press releases and updated press kits for over 30 regional and national accounts

§Managed agency website content updates and spearheaded email marketing campaigns for national music artists

§  &nbs= p;    Led research, design, and launch of national sponsorship program for state fair associations

§  &nbs= p;    Created and executed direct mailing promotions, maintained client database, and placed over 500 cold calls

§Worked directly with printers, vendors and event coordinators to arrange details of client appearances

Senior Project Manag= er         &= nbsp;                           &= nbsp;                 =             &nb= sp;            =             &nb= sp;            =                     &= nbsp;           &nbs= p;            &= nbsp;           &nbs= p;            &= nbsp;           &nbs= p;                    June 2000 - October 2002

Rosenbluth International, Inc., = Philadelphia, PA=

§  &nbs= p;    Augmented project leader position within the business development and marketing departments of industry-leading travel agency, orchestrating efficiencies that increased sales and support tools output by 25% in one year

§  &nbs= p;    Collaborated on development of two internal newsletter projects, wrote articles and participated in layout and print ta= sks

§  &nbs= p;    Managed deadline-driven, international marketing process, including the company’s two largest client accounts and over= 200 proposals, resulting in over $40 million in annual sales<= /p>
§  &nbs= p;    Designed creative PowerPoint presentations and = graphic print collateral for entire North American region

§  &nbs= p;    Executed drafting and implementation of formal training program for new proposal writers and sales managers, personally educating a total of 12 new hires through group presentations and one-on-on= e tutorials

Education

Muhlenberg<= /st1:PlaceName> College, Allentown, PA        &= nbsp;           &nbs= p;            &= nbsp;           &nbs= p;                   =          =             &nb= sp;         =             &nb= sp;            =
§      = B.A. in Communications with Honors, fo= cus on written media

§      = B.A. in Comparative World Literature, self-designed major

§      = 3.75 GPA; Dean’s List; Graduating Senior with Highest GPA in Communications

§      = Study abroad program, Queen’s University of Belfast, Northern Ireland        &= nbsp;

Montgomery County Community College, Blue Bell, PA               =                          =             &nb= sp;

§  &nbs= p;    Post-Graduate, Professional Certificate in Mark= eting and Management

§  &nbs= p;    4.0 GPA; Dean’s List; Summa Cum Laude

§  &nbs= p;    Phi Beta Lambda (business leadership fraternity= ) = ;

Computer Applications

G= eneral: Microsoft Office Suite (proficient in all applications)
Design: Adobe Photoshop, QuarkXpress an= d Desktop Publisher
Data Management: Access, Acrobat, and R= FP Machine Content Manager software
Web: HTML and FTP software

Community Activities

= ;

Volunteer<= /span> at Weavers Way Farm = in Awbury Arboretum

Teacher at Mt. Airy Learning= Tree

Student of Pennsylvania Hort= iculture Society’s City Gardening Series and Free Lecture Series
Bicycle Commuting Activist at all times=